Coso turns your inventory into social posts
Every new arrival, service special and financing offer, posted without anyone on your team writing a caption.
7-day free trial · 3-minute setup
Built for dealerships that sell from the lot
Coso doesn't write generic car-lot copy. It builds each post around a vehicle that is actually in stock, with the price and the specs buyers look at first. Nothing goes out about a car you sold last week.
See how it actually works
Brand profile
Reading the brand
Researched topics
1. Inventory spotlights
Write a crisp, feature-led post about a vehicle on the lot in Dublin. Lead with the spec that matters most to the buyer, not the dealer…
2. Service specials
Promote a seasonal service offer with urgency — oil change, tires, AC check — without sounding like a coupon mailer…
3. Customer wins
Tell a short story about someone who just bought their first car or upgraded for a growing family. Keep it human, not salesy…
Coso reads your dealership's website and what you've already posted, then builds a brand profile: voice, audience, inventory feed, palette and researched topics.
Spring inventory push · 4 weeks
5/12
Platforms pre-filled from the accounts already connected for this dealership
Reference images pickedOne writer per post, five running at a time
You agree the plan once. Coso writes a single sample post for you to react to, then drafts the rest of the month from it, pulling straight from your lot.
The 2003 Mustang GT
just hit the forecourt.
Caption
The 2003 Mustang GT just hit the forecourt. 4.6L V8, 5-speed manual, that unmistakable growl — and it won't last the week. We priced it to move because that's what good dealers do. 📍 Flynn Motors · Dublin
Instagram gets the square, Facebook gets the landscape crop. Cancel to edit.
Ask for changes in plain language. Wording sits on the image in your font, so it stays editable and survives the image being regenerated.
The 2003 Mustang GT
just hit the forecourt.
Caption
The 2003 Mustang GT just hit the forecourt. 4.6L V8, 5-speed manual, that unmistakable growl — and it won't last the week. We priced it to move because that's what good dealers do. 📍 Flynn Motors · Dublin
Instagram gets the square, Facebook gets the landscape crop. Cancel to edit.
The month after · drafted with your rules
Post approved. Review the rules from your edits
We found patterns in how you edited this post. Apply them to future posts or keep them as one-time changes.
Always include the price or monthly payment
Lead with the number buyers care about. Every inventory post must include the price or estimated monthly payment so the post qualifies the buyer before they click.
"people want to know if they can afford it"
Logo bottom-right, never over the vehicle
Place the dealership badge in the bottom-right corner on all vehicle imagery so it never covers the paint, wheels, or grille — the parts buyers look at first.
"keep the badge out of the way"
Saved. Injected into every new draft for this dealership.
Approve and it schedules itself. Coso turns your edits into rules, and every future draft for your lot arrives with them already applied.
You've already got a tool. The work is still there.
Sprout Social. Hootsuite. Buffer. Someone on your team is still opening the camera app and writing captions by hand, one car at a time.
Sprout, Hootsuite, or your manager: gives someone a place to schedule a post they still have to write and design
Creates it. Photo, caption, price and hashtags, ready for you to approve
Manual: whoever posts that day decides the tone, logo placement and pricing format
Learns and holds your brand. Your edits become standing rules for every future post
One person, one calendar: social media is the first thing that slips when the lot gets busy
Runs on its own. A month of posts drafted in advance, whether anyone remembers or not
Who's posting your new arrivals?
Every car on the lot is a post nobody has written yet. Coso writes them.
7-day free trial · 3-minute setup
Every car posted. You just approve.
Keeping up with the lot is the hard part. Coso does that for you.
New arrivals posted, not queued
- Coso drafts posts from your inventory feed.
- The price and key specs go in every time.
- A month of posts is ready before you need it.
Posts that sound like your dealership
- Coso learns your tone from your website and your past posts.
- Fix a caption once and it applies from then on.
- Logo placement and price format stay the same on every post.
Standard pricing, full team access
- Two plans, with no per-seat charges.
- Add your sales managers at no extra cost.
- Start with a 7-day free trial.
Your team still signs off
- Nothing goes live without approval.
- Edit a caption, swap a photo or regenerate a post.
- Approve in the dashboard or over WhatsApp.
This doesn't replace your sales team
Coso handles the writing, designing and scheduling. Your team still reviews and approves everything before it goes live, in the dashboard or over WhatsApp. Nothing goes out that you haven't signed off on. The point isn't fewer people, it's a social presence that doesn't depend on whoever has time that week.
Two ways to work with Coso
A typical agency doing the same job charges $3,000 or more. Let the AI agent handle it, or hand the whole thing to a dedicated strategist.
Coso Core
The AI agent does the leg work. You just approve.
- A full week of posts every week
- Facebook, Instagram, LinkedIn, X, Threads and Bluesky
- Onboarding and regular check-ins included
- You approve everything before it goes out
- Weekly customer success calls
- Built with your real assets — photos, catalogues, brand materials
- Safely compliant with relevant communication regulation
Coso Managed
Hands off. We run it for you.
- Everything in Core
- A dedicated strategist running your account
- Video editing included
- Agency-style service without the agency price
Start with a 7-day free trial. Monthly rolling, no lock-in. Cancel any time it's not working for you.
Frequently asked questions
Does Coso pull from our actual inventory?
Yes. Connect your inventory feed or DMS export and Coso builds posts around vehicles that are actually on your lot, including price and key specs.
What kinds of posts does Coso create for a dealership?
New arrival spotlights, service specials, financing offers and customer stories, each sized for the platform it is going out on. Video is coming soon.
Can our sales managers review posts before they go out?
That is optional. Turn on approval views for your team, or let Coso publish on schedule and only step in when you want to change something.
How does pricing work?
Coso Core is $149 a month. Coso Managed, where we run the whole thing for you, is $699 a month. There are no per-seat charges, and you can start with a 7-day free trial.
Can we run this across multiple locations?
Yes. Each rooftop gets its own brand profile and inventory feed, so a multi-location group can run every store from one account.
Does Coso learn our brand rules, or do we start over every time?
It learns and keeps what you teach it. Fix something once, like logo placement or including monthly payment, and it becomes a standing rule from then on.
What if we don't have a brand guide?
Most dealerships do not, starting out. Tell Coso what matters as you go and it builds the rules with you.
Does this replace our DMS or CRM?
No. Coso handles social content creation, design and scheduling. It is not trying to replace your DMS, CRM or inventory management system.
Don't take our word for it. Ask AI.
Pick your favorite AI and ask what it thinks about Coso for a car dealership. No filter, no spin.
Try asking
"Evaluate how Coso.ai could work for a car dealership, how it turns inventory into social posts, and how much time it could save our sales team each week."