Coso turns your inventory into social posts
Every new arrival, service special and financing offer, posted without anyone on your team writing a caption.
Free to start · 3-minute setup
See how it actually works
Brand profile
Reading the brand
Researched topics
1. Inventory spotlights
Write a crisp, feature-led post about a vehicle on the lot in Dublin. Lead with the spec that matters most to the buyer, not the dealer…
2. Service specials
Promote a seasonal service offer with urgency — oil change, tires, AC check — without sounding like a coupon mailer…
3. Customer wins
Tell a short story about someone who just bought their first car or upgraded for a growing family. Keep it human, not salesy…
Coso reads your dealership's website and what you've already posted, then builds a brand profile: voice, audience, inventory feed, palette and researched topics.
Spring inventory push · 4 weeks
5/12
Platforms pre-filled from the accounts already connected for this dealership
Reference images pickedOne writer per post, five running at a time
You agree the plan once. Coso writes a single sample post for you to react to, then drafts the rest of the month from it, pulling straight from your lot.
The 2003 Mustang GT
just hit the forecourt.
Caption
The 2003 Mustang GT just hit the forecourt. 4.6L V8, 5-speed manual, that unmistakable growl — and it won't last the week. We priced it to move because that's what good dealers do. 📍 Flynn Motors · Dublin
Instagram gets the square, Facebook gets the landscape crop. Cancel to edit.
Ask for changes in plain language. Wording sits on the image in your font, so it stays editable and survives the image being regenerated.
The 2003 Mustang GT
just hit the forecourt.
Caption
The 2003 Mustang GT just hit the forecourt. 4.6L V8, 5-speed manual, that unmistakable growl — and it won't last the week. We priced it to move because that's what good dealers do. 📍 Flynn Motors · Dublin
Instagram gets the square, Facebook gets the landscape crop. Cancel to edit.
The month after · drafted with your rules
Post approved. Review the rules from your edits
We found patterns in how you edited this post. Apply them to future posts or keep them as one-time changes.
Always include the price or monthly payment
Lead with the number buyers care about. Every inventory post must include the price or estimated monthly payment so the post qualifies the buyer before they click.
"people want to know if they can afford it"
Logo bottom-right, never over the vehicle
Place the dealership badge in the bottom-right corner on all vehicle imagery so it never covers the paint, wheels, or grille — the parts buyers look at first.
"keep the badge out of the way"
Saved. Injected into every new draft for this dealership.
Approve and it schedules itself. Coso turns your edits into rules, and every future draft for your lot arrives with them already applied.
This doesn't replace your sales team
Coso handles the writing, designing and scheduling. Your team still reviews and approves everything before it goes live. Nothing goes out that you haven't signed off on. The point isn't fewer people, it's a social presence that doesn't depend on whoever has time that week.
You've already got a tool. The work is still there.
Sprout Social. Hootsuite. Buffer. Someone on your team is still opening the camera app and writing captions by hand, one car at a time.
Sprout, Hootsuite, or your manager: gives someone a place to schedule a post they still have to write and design
Creates it. Photo, caption, price and hashtags, ready for you to approve
Manual: whoever posts that day decides the tone, logo placement and pricing format
Learns and holds your brand. Your edits become standing rules for every future post
One person, one calendar: social media is the first thing that slips when the lot gets busy
Runs on its own. A month of posts drafted in advance, whether anyone remembers or not
Priced per rooftop, not per seat
€299 per month per location. Add your whole team at no extra cost.
Coso for dealerships
One model, however big your lot.
- Start free for 14 days, no card required
- Pulls directly from your current inventory feed
- Full team access, no per-seat charges
- Manager approval views if you want them, or keep it self-serve
- Monthly rolling, no lock-in
Free to start · 3-minute setup
Frequently asked questions
Does Coso pull from our actual inventory?
Yes. Connect your inventory feed or DMS export and Coso builds posts around vehicles that are actually on your lot, including price and key specs.
What kinds of posts does Coso create for a dealership?
New arrival spotlights, service specials, financing offers and customer stories, each sized for the platform it is going out on. Video is coming soon.
Can our sales managers review posts before they go out?
That is optional. Turn on approval views for your team, or let Coso publish on schedule and only step in when you want to change something.
How does pricing work?
€299 per month per rooftop, with full team access included. There are no per-seat charges. You can start free for 14 days.
Can we run this across multiple locations?
Yes. Each rooftop gets its own brand profile and inventory feed, so a multi-location group can run every store from one account.
Does Coso learn our brand rules, or do we start over every time?
It learns and keeps what you teach it. Fix something once, like logo placement or including monthly payment, and it becomes a standing rule from then on.
What if we don't have a brand guide?
Most dealerships do not, starting out. Tell Coso what matters as you go and it builds the rules with you.
Does this replace our DMS or CRM?
No. Coso handles social content creation, design and scheduling. It is not trying to replace your DMS, CRM or inventory management system.